Was this the first CGI car commercial?
Maybe. Definitely the first directed by Mark Romanek and supervised by Eric Barba & Brad Parker... with an insane crew of the early photo-real CGI team at DD Commmercials.
Acura RSX "Dance"
directed by Mark Romanek, Anonymous Content for Rubin Postaer & Associates
Credits
Client
Advertising Agency
Anonymous Content
Production Company
Director
Digital Domain
Visual Effects
VFX Supervisor
Robert Moggach
VFX Supervisor
Robert Moggach
Flame Artist