American Gods "Hall of the Gods"
I work by not thinking about what does not yet exist. An idea starts simple. Shape it until it stands on its own. Keep what is true & useful.
Experiment with tools, materials & methods. Throw out what does not work. Focus on living in process being as important as some future outcome.
Craft is careful learning of the small things & courage to attack big ones. Push past the edge of what I know. Fear is non-transformational.
American Gods "Hall of the Gods"
Mercedes "First is Forever"
Mercedes "Can't Is A Challenge"
FDA Anti-Smoking "Science Class"
Zach Gold "Killer Heels"
Intel Toshiba "The Power Inside"
Manulife "Hurdles"
Hyundai "Engineering Where You Need It"
Tetley "Revolving Routine"
EA Sports MMA "Global Ring"
Halo ODST "The Life"
XBox "Lips"
Cadillac CTS "2008 Launch"
Pontiac "Pulse"
Sony PS3 "Plant"
Sony PS3 "Eggs"
Gatorade "Big Head"
Coke "First Taste"
Prada "Thunder Perfect Mind"
Adidas TMac "Unstoppable"
Levis "Dancer"
Pepsi "Gladiator"
Alfa Romeo "Restart Dreaming"
BMW Films "Ticker"