Robert Moggach

Tetley "Revolving Routine"

directed by The Perlorians, Soft Citizen for john st.

Tetley "Revolving Routine"

Teamed up once again with The Perlorian Bros. on Tetley's "Revolving Routine", providing a much needed boost to an otherwise dreary day.

In this quirky spot out of john st. Toronto, our hero Stacey is clearly stuck in a rut. We follow her day in and day out as she goes through the same motions passing the same photocopier guy "Steve", drinking from the same water cooler, until one day she discovers Tetley Infusions. One sip and all of a sudden the world is completely different. There is a spring in her step, gifts are being delivered by the mailboy, the photocopier guy is hot and he appears to have a twin! Everything in the world is right.

Composited this spot using Autodesk Flame to ensure seamless tracking between the plates, clean integration of the second "Steve" and subtle ramping to help the comedic timing.

Credits

Client
Advertising Agency
Stephen Jurisic
Creative Director
Kyle Lamb
Art Director
Kurt Mills
Copywriter
Dale Giffen
Agency Producer
Angus Tucker
Creative Director
School Editing
Editorial
Chris Van Dyke
Editor
Sarah Brooks
Executive Producer
Soft Citizen
Production Company
Merrie Wasson
Producer
Link York
Executive Producer
Eva Preger
Executive Producer
Dashing Collective
Visual Effects
Robert Moggach
VFX Supervisor
Mary Anne Ledesma
VFX Producer

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